Push Trees
- Mar 5, 2024
- 3 min read
In the bustling world of streetwear, there are brands, and then there are movements. Push Trees Clothing, founded by none other than Dope As Yola himself, alongside his wife Rosie, is far more than just a label—it's a lifestyle, a symbol of authenticity, and a testament to the power of community.
Ten Years of Push Trees (video)
Push Trees Glass (video)
Yola & and wife Rosie, aka Stoner Dottie, owners of Push Trees
It all began in 2013, when Yola responded to the overwhelming demand from his dedicated fan base and launched Push Trees Clothing with a one-time clothing drop. What started as a spontaneous collection quickly evolved into a sustained lifestyle brand for the cannabis culture, fueled by a genuine passion for creativity and self-expression.
Over the past decade, Push Trees Clothing has experienced remarkable organic growth, attracting a devoted following that sees the brand as more than just clothing—it's a badge of honor, a symbol of belonging, and a statement of individuality. With its distinctive "if you know, you know" appeal, Push Trees has carved out a niche for itself in the streetwear scene, earning recognition from fans around the globe.
But perhaps the most striking testament to Push Trees' impact is the 83 individuals who have permanently tattooed the brand's logo—a tangible expression of their lifelong loyalty and dedication to the Push Trees community. It's a level of devotion that speaks volumes about the brand's influence and significance in the lives of its supporters.
As Push Trees continues to thrive within the cannabis and YouTube communities, Yola and Rosie see even greater potential on the horizon. With a decade of operation under their belt, the brand's momentum is stronger than ever, seamlessly integrating itself into the fabric of cannabis and YouTube culture.
Yola gifting Tony Hawk Push Trees gear after filming "DOPE AS USUAL" Podcast
But beyond the numbers and accolades lies a deeper story—one of passion, perseverance, and the unwavering belief in the power of authenticity. Push Trees isn't just a brand; it's a movement—a symbol of unity and empowerment for those who dare to defy conventions and embrace their true selves.
As Push Trees looks towards the future, one thing is clear: the journey is far from over. With its roots firmly planted in cannabis culture and its sights set on global recognition, Push Trees is poised to emerge as one of the foremost streetwear brands in the world—a beacon of creativity, community, and unapologetic self-expression for generations to come.
Dope as Yola gifting Tony Hawk new Push Trees gear after filming "DOPE AS USUAL" Podcast.
Over the past decade, Push Trees Clothing has experienced remarkable organic growth, earning a devoted following that perceives us as an underground, exclusive brand with a distinctive "if you know, you know" appeal. Our success has been further evidenced by a global fan base and an impressive tally of 83 people who have permanently tattooed our logo, a testament to their lifetime loyalty to Push Trees.
While we are currently thriving in the Cannabis and YouTube communities, we believe that Push Trees has the potential to emerge as one of the foremost streetwear brands globally. Despite a decade of operation, our momentum is stronger than ever, and we have seamlessly integrated ourselves into the fabric of Cannabis and YouTube culture.
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The fact that 83 people actually tattooed the logo says everything about the community Yola and Rosie built. It’s rare to see that kind of organic loyalty in streetwear these days. Ten years strong! whatever you want?
I appreciate the time and energy you’ve put into this. It’s clear that you’ve worked hard to make something meaningful. The presentation is neat, the idea is solid, and it’s engaging from start to finish. I’m genuinely impressed and would love to see your next project. Desitales2